In May, Hong Kong’s sea breeze carries the vibrant energy of East-meets-West, as a grand economic and trade event—bridging Shanxi and Hong Kong, and connecting both domestically and internationally—kicks off. As the inaugural stop of the Shanxi Brand Silk Road Tour 2026, the Shanxi (Hong Kong) International Trade and Investment Matchmaking Exchange was held to a resounding success, leveraging the platform of the Hong Kong Gifts & Premiums Show. Shanxi Qikouhong Agricultural Technology Co., Ltd. showcased its “Lüliangshan Local Specialties” product line at the exhibition, allowing the natural flavors of the Loess Plateau to shine brightly along the shores of the Pearl River.

At this year’s exhibition, the “Lüliang Mountain Local Specialties” pavilion—where Qikouhong Agriculture is showcased—presented a bright blue booth that conveyed the open‑minded spirit of Shanxi enterprises. On display were Qikouhong’s full range of red date products, from naturally dried dates that preserve their authentic flavor to meticulously processed date‑based specialties, each one a testament to the unique terroir along the Yellow River in Lin County. Visitors paused at the booth, some carefully examining the Qikouhong logo on the packaging, others savoring the soft, chewy, and sweet red dates. Many Hong Kong residents expressed keen interest in these high‑quality agricultural offerings from the Loess Plateau, creating a lively atmosphere of on‑site exchanges and business discussions.

Shanxi Qikouhong Agricultural Technology Co., Ltd. is a leading enterprise in agricultural industrialization, nurtured and developed on the fertile soil of Lüliang. Since its establishment in 2010, the company has taken root in Lin County—the “hometown of red dates”—and devoted more than a decade to cultivating the red date industry, building a complete industrial chain that spans cultivation, processing, sales, and international trade. Today, the company operates over 10,000 mu of green red date orchards, as well as organic red date and jujube planting bases. It has also constructed standardized processing facilities for dried and fresh fruits and state-of-the-art cold-storage warehouses, employing physical processing methods to preserve the natural nutrients and flavor of red dates. As a result, it has created the “Qikouhong” brand—renowned for its distinctive local character and strong market reputation. Its products not only enjoy robust domestic demand but are also steadily expanding into overseas markets.

This appearance at the Hong Kong trade show represents, for Qikouhong Agriculture, not only a platform to showcase the company’s strengths but also an opportunity to embrace the international market. Leveraging Hong Kong’s status as an international business hub, the company has combined the public‑brand influence of “Lüliangshan Local Specialties” with its own product advantages. This has enabled Hong Kong and overseas buyers to experience firsthand the quality and appeal of Shanxi’s agricultural offerings, while also using the event as a springboard to align with global standards and explore avenues for collaboration in the Hong Kong–Macao region and beyond. From the grading and sorting of red dates to the refinement of packaging design, from obtaining international food‑safety certifications to establishing distribution channels in overseas markets, every detail reflects Qikouhong Agriculture’s original mission: to bring the finest products of the Loess Plateau to the world.

Although Shanxi and Hong Kong are separated by thousands of miles, they remain closely linked through robust economic and trade exchanges. With the ongoing “Lüliang Mountain Local Specialties” series of events in Hong Kong, an increasing number of Shanxi-based enterprises—like Qikou Red—are leveraging Hong Kong’s role as a bridge to bring their high-quality agricultural products out of the mountains and onto the global stage. For its part, Qikou Red Agriculture will take this exhibition as a fresh starting point, continuing to deepen its commitment to the specialty‑agricultural‑products sector. With unwavering quality and an open, inclusive approach, it aims to let more overseas consumers savor the natural flavors of Lüliang, thus writing a new chapter in Shanxi–Hong Kong economic and trade cooperation and in the international expansion of Chinese agricultural exports.