The Lin County Agricultural Products Trading and Ordering Fair Held in Beijing
Release time:
2017-11-22
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Abstract
On November 20, the Linxian Agricultural Products Trading and Ordering Conference was held in Beijing. Attending the event were Gao Zerong, a member of the Standing Committee of the Linxian County Party Committee; Zhou Feng and Yang Haibo, deputy county magistrates; fellow villagers from Linxian working in Beijing; representatives from the Linxian County Government Office, the Science and Technology Association, the Agricultural Commission, the Jujube Industry Bureau, and the Publicity Office; as well as executives from Beijing Wumei Commercial Group Co., Ltd., Beijing Shanxi Premium Products, the Shanxi Pavilion at Beijing Xinfadi Market, Lüliang Mountain Products, Beijing Jiangxin Town E-commerce Co., Ltd., Beijing Haorun Yinghai Trading Co., Ltd., and Chengxiang Xiaokang Holding Co., Ltd.; and heads of jujube-processing enterprises—including Linxian Kaifeng Jujube Co., Ltd., Linxian Aohua Jujube Food Co., Ltd., Shanxi Kehu Jujube Technology Co., Ltd., and the Linxian Nongtexiang E-commerce Park—as well as e-commerce representatives. The signing ceremony was presided over by Deputy County Magistrate Zhou Feng. During the ceremony, Gao Guipeng, the champion of CCTV’s “Star Avenue,” performed his original song “Mom”; and Gao Yonggang, the “Jujube Brother” from CCTV’s “Star Avenue” and the official spokesperson for Linxian jujubes, sang “The Sun That Never Sets on the Grassland.” In their own unique ways, these artists promoted and showcased Linxian jujubes, making valuable contributions to the development of Linxian’s jujube industry.
In recent years, the Linxian County Party Committee and County Government have expanded the brand influence of Linxian’s red dates through various promotional activities, including hosting the Red Date Tourism and Culture Festival, organizing e-commerce forums on red dates, and participating in domestic expos and trade fairs. At the promotional event held in Beijing for Linxian’s red dates and other agricultural products, more than 100 product lines were showcased, including red dates, date wine, date-filled walnuts, date blossom honey, walnuts, kidney-shaped soybeans, and shiitake mushrooms grown on jujube wood.
At the ordering conference, Beijing Wumei Commercial Group Co., Ltd., Beijing Shanxi Premium Products, the Shanxi Pavilion at Beijing Xinfadi Market, Lüliang Mountain Products, and the People’s Government of Linxian County signed a strategic cooperation framework agreement for the sale of high-quality agricultural and sideline products from Linxian County. Beijing Jiangxin Town E-commerce Co., Ltd. signed a jujube processing agreement with Linxian Kaifeng Date Industry Co., Ltd., with a total value of 11 million yuan. Beijing Haorun Yinghai Trading Co., Ltd. signed a sales agency agreement with Linxian Aohua Date Food Co., Ltd., covering a total value of 15 million yuan for the Linxian jujube product series. Urban-Rural Xiaokang Holding Co., Ltd. signed a purchase and sales contract with Shanxi Kehu Jujube Industry Technology Co., Ltd., with a total value of 2.67 million yuan for the Qikou red product series.
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Contact Information
Guangming Village, Linjiaping Town, Lin County, Lüliang City, Shanxi Province
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